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Marketing with Amal

Analyze campaign performance, benchmark competitors, and optimize ROI across channels. Here's how a marketing team would use Amal to track email campaign performance and identify which subscribers to target next.

Step 1

Ask Amal for Email Data

Prompt Amal to pull email campaign data from your marketing platform and consolidate subscriber behavior into a single view.

Email Data Extraction in Progress
Pulling subscriber data from email marketing platform
Email
Name
Signup Date
Last Opened
Opens
Clicks
sarah@company.com
Sarah Chen
2024-01-15
2024-12-20
45
12
mike@startup.io
Mike Rodriguez
2024-03-22
2024-12-18
28
8
emily@tech.com
Emily Johnson
2024-02-08
2024-11-30
15
3
Step 2

Enrich with Detailed Insights

Amal enriches data set by adding "Engagement Score", "Segment", and "Next Action" columns by analyzing subscriber behavior and predicting their likelihood to convert.

Subscriber Analysis in Progress
Calculating engagement scores for 3 subscribers
Email
Name
Signup Date
Last Opened
Opens
Clicks
Engagement Score
Segment
Next Action
sarah@company.com
Sarah Chen
2024-01-15
2024-12-20
45
12
High
Hot Lead
Send Offer
mike@startup.io
Mike Rodriguez
2024-03-22
2024-12-18
28
8
Medium
Warm Lead
Nurture
emily@tech.com
Emily Johnson
2024-02-08
2024-11-30
15
3
Low
Cold Lead
Re-engage
Step 3

Generate Email Campaigns!

Amal creates targeted email campaigns with personalized content and send timing recommendations for each subscriber segment.

Email Campaigns Ready
Generated targeted campaigns for 3 subscriber segments
Email
Name
Signup Date
Last Opened
Opens
Clicks
Engagement Score
Segment
Next Action
sarah@company.com
Sarah Chen
2024-01-15
2024-12-20
45
12
High
Hot Lead
Send Offer
mike@startup.io
Mike Rodriguez
2024-03-22
2024-12-18
28
8
Medium
Warm Lead
Nurture
emily@tech.com
Emily Johnson
2024-02-08
2024-11-30
15
3
Low
Cold Lead
Re-engage